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Professional Edge Webinar Series Videos
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Register for one or all our interactive and educational webinars that will bring meetings and events industry experts to a screen near you. Earn continuing education hours and sharpen your skills through sessions covering relevant topics like choreograph experiences, industry insights, upcoming meeting trends, and much more.
Once you have registered, simply use your Chime Live login credentials when it’s time to begin.
To Register or log in: click here
Boundless Possibilities for Event Engagement
Access On-Demand Sessions: To Register or log in click here
Date Recorded: June 15th, 2022
As a part of the Hybrid webinar series, the first step to maximizing boundless possibilities for event engagement is to realize that engagement opportunities begin way before the doors open and continue far after the last session ends. In this webinar, you’ll learn pre-show strategies, such as how to create audience engagement with your registration site and marketing campaigns, how to extend excitement and create curiosity from one event to another, prepare your event participants for the upcoming experience, and learn more about who’s coming. You’ll be introduced to inventive ways you can leverage second screens and engagement technology to keep participants engaged during the event, and you’ll also learn about post-show strategies that will improve the desired actions, sustain the momentum, and generate interest, including earned word-of-mouth sharing and recommendations, in your next event.
Learning Outcomes:
- Learn how leveraging advanced technology can increase participant engagement
- Examine different strategies and tactics used to engage in-person and remote attendees
- Discover creative ways to activate and engage participants’ senses (sound, sight, smell and touch) during in-person, hybrid and virtual events
Hybrid Essentials for Small Meetings
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Future of events
In-person meetings are back. But not all meeting participants are. Even in-person meetings need to have a fully integrated and immersive hybrid component. During this 45-minute session, you’ll learn about the most important hybrid tools to make your small meetings more inclusive, why these tools matter, and how they work in real-life room sets. Join us for this free webinar and learn about the most effective ways to transform your hybrid events into something extraordinary.
Learning Outcomes:
- Learn how to best connect in-person and virtual participants
- Understand the different hybrid essentials for small meeting
- Describe how each component enhances the experience for in-person and remote participants
- Identify ways to maximize attendee engagement with hybrid room set-ups
Related Articles
DIY digital event platforms demystified - In partnership with Cvent®
Access On-Demand Sessions: To Register or log in click here
Date Recorded: February 16th, 2022
According to recent Encore Planner Pulse insights, only half of event organizers surveyed consider the needs and goals of their events prior to selecting a digital platform. Yet, to produce successful events, you need both the right platform and tech team. If you’re struggling to make the connection, this webinar is for you. We’ll examine real-life case studies and solutions that range from do-it-yourself to full-service support so you can elevate your next event experience.
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Karri Hobson-Pape, Executive Director, Organ Donation and Transplantation Alliance
- McNeel Keenan,Vice President of Product, Cvent®
- Andrew Rohland, Project Management, Encore
- Erik Bockelman, Sales Manager Virtual & Hybrid, Encore
- Corey Bryant, Senior Director, Organ Donation and Transplantation Alliance
Related Articles
Professional Edge 2021 Recorded Sessions
Next Practices: Successful Fundraising & Social Events
Access On-Demand Sessions: To Register or log in click here
Date Recorded: December 1st
Whether you’re a corporation, association or non-profit, now is a great time to think about social events or adding social aspects to your next event. For non-profits, as much as 80 percent of their net operating income may come from a once-a-year event. While for corporations, giving back is a key goal this time of year. Or maybe your organization is looking for ways to recognize and celebrate key contributors to your 2021 success?
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Audee Kochiyama-Holman, Director of Alumni relations, Advancing Justice – Asian Law Caucus
- David Eck, DES Virtual & Hybrid Specialist, Global Sales
- James Hess, Virtual & Hybrid Sales Manager
Related Articles
Post-pandemic meetings and events: What does the future hold?
Planning Complex Events in Times of Uncertainty
Access On-Demand Sessions: To Register or log in click here
Date Recorded: October 13th
Planning a large-scale conference or exhibition is no easy task, even in in ‘normal’ times. But with Covid-19 variants potentially impacting the best laid plans, how can you organize events in smarter ways?
Join our panel of experts from Encore, Intel and Notified as we discuss the process of planning complex events, Virtual & Hybrid event formats, contingency plans, special considerations, exhibitor integration and methods for maximizing sponsorship ROI.
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Jim Huss, Director, Event & Experiences at Intel Corporation
- Tony Lorenz, Global Head of Event Solutions | SVP, Strategy, Notified
- Kaelynn Mahalak, Director Global Sales, Encore
- Alan Gillis Jr., Program Producer, Encore
Related Articles
Notified from Intrado – Virtual Event Platform
Questions you need to ask your key meeting and event stakeholders
Next Practices: Hybrid Event Room Design and Engagement Through Technology
Access On-Demand Sessions: To Register or log in click here
Date Recorded: September 15th
If you’re still designing physical spaces for hybrid experiences the way you did for in-person meetings, you’re wasting money and alienating remote participants. Designing rooms to stream content require adjustments to traditional sound, lighting and equipment set-ups. You also need to tweak how you communicate with speakers and participants pre-event. Learn what these hybrid event “next” best practices are and what new technologies can help you engage and elevate the experience for everyone.
Host:
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- Donna Hubley, Vice President, Field Sales
- Donna Hubley, Vice President, Field Sales
Presenters:
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- Karla Reyes, Senior Sales Manager
- Irina Batchelor, Sales Director
- Damein Futch, Product Manager
- Tommy Kotz, Product Manager
Related Articles
Creating an Accessible Meeting with Diversity, Equity and Inclusion in Mind
Access On-Demand Sessions: To Register or log in click here
Date Recorded: August 25th
Hybrid drives expanded reach of content and collaboration, diversity and inclusion of attendees, lowering the environmental impact of events and improved accessibility for those with disabilities.
Host:
- Donna Hubley, Vice President, Field Sales
Presenters:
- Samantha Evans, Certification Manager, International Association of Accessibility Professionals (IAAP)
- Kevin McFarlane, Director of Product Development, Concise
- MaryBeth Costello, Vice President Talent, Global Learning & Corporate HR
- Gloria Gonzalez, Sales and Marketing Manager, CSI
Related Articles
How Choreography Creates Transformative Events
Access On-Demand Sessions: To Register or log in click here
Date Recorded: July 28th
Planning events can be daunting. With so many details to manage and stakeholders to please, how do you bring clarity and focus into the process? Learn how to strategically plan and deliver Choreographed Event Experiences — and drive positive outcomes for participants, presenters and planners with this approach.
Host:
- Jo Merriman, Client Services Director, Concise Europe
Presenter:
- Doug Kunnath, Client Experience Director, Concise US
Related Article
Why Your Upcoming Event Needs a Plan B (or even Plan C)
Access On-Demand Sessions: To Register or log in click here
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Back-up plan
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Participant journey
Date Recorded: June 30th
Have you ever lost power, internet, meeting space, presenter content, etc. during your meeting? You’re not the only one who’s had mishaps. Learn about challenges your peers have experienced in planning and executing events and how they were addressed successfully.
Host:
- Donna Hubley, Vice President, Field Sales
Presenters:
- Alex Wedesky, Field Operations Manager, Internet Services
- Derek L. Coleman, Vice President, Power Distribution Services, Design and Integration
- Brandon Goodman, Senior Director, Project Management, Encore
Related Articles
Plan Your Meetings with a Purpose
Planner Tips: Event Strategy and Design for Hybrid Meetings
Hybrid Help – Ask the Experts
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Future of events
Date Recorded: April 28th
It’s the ultimate AMA session! Ask the experts and get a recap of the most commonly-asked questions from the entire How-to-Hybrid series. This is a great session if you’re having trouble identifying how the drivers work in concert with one another. Don’t miss your opportunity to talk to our panel of experts, each a specialist in their respective subject area:
- Environment
- Experience
- Engagement
- Connectivity
- Content
- Production
PRESENTERS:
- Matthew Johnsen, Vice President, Product Management
- Robert Parrish, Vice President, Field Sales
Related Articles
The Art of Planning – Building an Effective Event Strategy
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Transformative experience
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Event design
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Future of events
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Complex event planning
Date Recorded: February 17th
Using proven methods and a creative mindset, Tara Higgins, walks you through event strategy and design – specific to hybrid events. As the first course in our How-to-Hybrid series, Tara shares ways to develop a deeper understanding of your audience and then transform those insights into a creative, enriching in-person and online experience. Learn how to set event benchmarks that yield success, and learn how to develop hybrid engagement strategies to meet them.
PRESENTERS:
- Tara Higgins, Senior Vice President, Commercial and President, Hargrove
- Jim Huss, Director, Event & Experiences at Intel Corporation
How to Hybrid 101
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Maximizing ROI
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Participant Journey
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Event formats
Date Recorded: March 3rd
Class is in session! John Rissi, and Debra Mategrano, dissect the anatomy of a successful hybrid event. By breaking down its components, John shows you how to take any event and adapt it into a worthwhile hybrid experience. Learn how these 6 Key Drivers – environment, experience, engagement, connectivity, content, and production – support every participant’s objectives. Learn how the key drivers are able to scale for a variety of meeting and event types and find out how they all work together to create an unforgettable hybrid experience.
PRESENTERS:
- John Rissi, Senior Vice President, Customer and Industry Relations
- Debra Mategrano, Regional Sales Director, Field Sales
Related Articles
A Meeting Environment to Suit Every Hybrid Experience
Access On-Demand Sessions: To Register or log in click here
Date Recorded: March 17th
Brian Johnston, guides you through the moment it’s time to select a meeting environment for your hybrid event. Learn how your event environment influences the delivery of your content and supports both the in-person and remote participant experience. Pick up tips for optimizing your hybrid event space and create an environment built for learning, multiple presentations, and keeping the focus of your in-person and remote attendees.
PRESENTERS:
- Brian Johnston, National Director, Creative Innovation
- Zoila M. Rivera, CMP, Regional Sales Director
- Joe Pasterkiewicz, Regional Vice President, Venues
Related Articles
3 Tips for a Versatile Hybrid Event Environment
Design a Hybrid Event for Every Participant
ProEDge Special Edition - Women in Business: Cause, Effect & the Future
Access On-Demand Sessions: To Register or log in click here
Date Recorded: March 29th
In honor of Women’s History Month, we take a deeper dive into a case study with Women’s Business Enterprise National Council (WBENC), a leading non-profit organization dedicated to helping women-owned businesses thrive. Join us for this compelling session with WBENC’s Sr. Vice President of Marketing, Pat Birmingham joined by our very own Tara Higgins, Senior Vice President, Commercial, Encore & President, Hargrove. Learn how the pandemic has affected women owned businesses. As part of the discussion they will focus of the future of events, and how WBENC reimagined a format to continue to support the growth and revitalization of women owned business and how as a community we continue to support women in the events industry.
Key Takeaways:
- Learn how WBENC have changed their approach to events in order to get critical content to their community
- How female entrepreneurs and careers in general have been impacted through COVID
- How WBENC are thinking about event planning for their events in the future
PRESENTERS:
- Tara Higgins, Senior Vice President, Commercial, Encore & President, Hargrove
- Pat Birmingham, Senior Vice President, Marketing & Technology, Women’s Business Enterprise National Council (WBENC)
Related Article
Global Virtual Events Day
As the Live Events industry quickly pivots to virtual, meeting professionals are facing many new challenges, from choosing the right platform to keeping audiences engaged online.
To help event professionals sharpen their skills during this time, Encore and our family of companies launched a series of free educational webinars.
We kicked the series off on April 2 with Global Virtual Events Day, a day-long webinar featuring our team of experts who will cover everything you need to know to plan and produce a world-class virtual event. Participants will be eligible for up to 5 continuing education hours.
Register below to view the recorded sessions to:
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- Understand a variety of meeting platforms and tools
- Learn how to take storytelling from the stage to the screen
- Get your audiences engaged
- Bring your brand to life virtually
- Enable simultaneous interpretation
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How CPHR Re-invented The Sponsorship Experience.
Exclusive interview! Encore Canada (formerly FMAV) interviews Erin Roddie on how they redefined value for their sponsors using AV technology
We continue to enjoy annual increases in registration numbers and profits for our annual conference, says Erin Roddie, an association planner at CPHR Yukon and BC.
Download this interview to learn how CPHR was able to overcome sponsorship challenges , how they re-defined value for their sponsors and how using AV technology helped boost their events’ ROI.