What are event planners doing this summer?
More than half of the meeting and event professionals surveyed say they are booking new events. And only five percent are currently rescheduling or re-booking events — the lowest number since the pandemic began.
Despite rising costs, in-person events are expected to increase in the second half of 2022.
Key survey findings:
- 80 percent of events will have an in-person audience
- 20 percent of events will be hybrid, with both in-person and remote audiences
The demands of keeping these dual hybrid event audiences engaged and planning two parallel events are a major stressor, the report finds. Perhaps that’s why the participant experience is becoming a greater factor in event design, with professionals layering technology over the in-person experience to create events that feel like they are in-person+ — with or without hybrid participants.
Read our latest blog post or download the entire summer planner pulse report by clicking below.
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Register for one or all our interactive and educational webinars that will bring meetings and events industry experts to a screen near you. Earn continuing education hours and sharpen your skills through sessions covering relevant topics like choreograph experiences, industry insights, upcoming meeting trends, and much more.
Once you have registered, simply use your Chime Live login credentials when it’s time to begin.
To Register or log in: click here
Boundless Possibilities for Event Engagement
Access On-Demand Sessions: To Register or log in click here
Date Recorded: June 15th, 2022
As a part of the Hybrid webinar series, the first step to maximizing boundless possibilities for event engagement is to realize that engagement opportunities begin way before the doors open and continue far after the last session ends. In this webinar, you’ll learn pre-show strategies, such as how to create audience engagement with your registration site and marketing campaigns, how to extend excitement and create curiosity from one event to another, prepare your event participants for the upcoming experience, and learn more about who’s coming. You’ll be introduced to inventive ways you can leverage second screens and engagement technology to keep participants engaged during the event, and you’ll also learn about post-show strategies that will improve the desired actions, sustain the momentum, and generate interest, including earned word-of-mouth sharing and recommendations, in your next event.
Learning Outcomes:
- Learn how leveraging advanced technology can increase participant engagement
- Examine different strategies and tactics used to engage in-person and remote attendees
- Discover creative ways to activate and engage participants’ senses (sound, sight, smell and touch) during in-person, hybrid and virtual events
Hybrid Essentials for Small Meetings
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Future of events
Date Recorded: April 27th, 2022
In-person meetings are back. But not all meeting participants are. Even in-person meetings need to have a fully integrated and immersive hybrid component. During this 45-minute session, you’ll learn about the most important hybrid tools to make your small meetings more inclusive, why these tools matter, and how they work in real-life room sets. Join us for this free webinar and learn about the most effective ways to transform your hybrid events into something extraordinary.
Learning Outcomes:
- Learn how to best connect in-person and virtual participants
- Understand the different hybrid essentials for small meeting
- Describe how each component enhances the experience for in-person and remote participants
- Identify ways to maximize attendee engagement with hybrid room set-ups
Related Articles
DIY digital event platforms demystified - In partnership with Cvent®
Access On-Demand Sessions: To Register or log in click here
Date Recorded: February 16th, 2022
According to recent Encore Planner Pulse insights, only half of event organizers surveyed consider the needs and goals of their events prior to selecting a digital platform. Yet, to produce successful events, you need both the right platform and tech team. If you’re struggling to make the connection, this webinar is for you. We’ll examine real-life case studies and solutions that range from do-it-yourself to full-service support so you can elevate your next event experience.
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Karri Hobson-Pape, Executive Director, Organ Donation and Transplantation Alliance
- McNeel Keenan,Vice President of Product, Cvent®
- Andrew Rohland, Project Management, Encore
- Erik Bockelman, Sales Manager Virtual & Hybrid, Encore
- Corey Bryant, Senior Director, Organ Donation and Transplantation Alliance
Related Articles
Professional Edge 2021 Recorded Sessions
Next Practices: Successful Fundraising & Social Events
Access On-Demand Sessions: To Register or log in click here
Date Recorded: December 1st
Whether you’re a corporation, association or non-profit, now is a great time to think about social events or adding social aspects to your next event. For non-profits, as much as 80 percent of their net operating income may come from a once-a-year event. While for corporations, giving back is a key goal this time of year. Or maybe your organization is looking for ways to recognize and celebrate key contributors to your 2021 success?
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Audee Kochiyama-Holman, Director of Alumni relations, Advancing Justice – Asian Law Caucus
- David Eck, DES Virtual & Hybrid Specialist, Global Sales
- James Hess, Virtual & Hybrid Sales Manager
Related Articles
Post-pandemic meetings and events: What does the future hold?
Planning Complex Events in Times of Uncertainty
Access On-Demand Sessions: To Register or log in click here
Date Recorded: October 13th
Planning a large-scale conference or exhibition is no easy task, even in in ‘normal’ times. But with Covid-19 variants potentially impacting the best laid plans, how can you organize events in smarter ways?
Join our panel of experts from Encore, Intel and Notified as we discuss the process of planning complex events, Virtual & Hybrid event formats, contingency plans, special considerations, exhibitor integration and methods for maximizing sponsorship ROI.
Host:
- Donna Hubley, Vice President, Field Sales
Panelists:
- Jim Huss, Director, Event & Experiences at Intel Corporation
- Tony Lorenz, Global Head of Event Solutions | SVP, Strategy, Notified
- Kaelynn Mahalak, Director Global Sales, Encore
- Alan Gillis Jr., Program Producer, Encore
Related Articles
Notified from Intrado – Virtual Event Platform
Questions you need to ask your key meeting and event stakeholders
Next Practices: Hybrid Event Room Design and Engagement Through Technology
Access On-Demand Sessions: To Register or log in click here
Date Recorded: September 15th
If you’re still designing physical spaces for hybrid experiences the way you did for in-person meetings, you’re wasting money and alienating remote participants. Designing rooms to stream content require adjustments to traditional sound, lighting and equipment set-ups. You also need to tweak how you communicate with speakers and participants pre-event. Learn what these hybrid event “next” best practices are and what new technologies can help you engage and elevate the experience for everyone.
Host:
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- Donna Hubley, Vice President, Field Sales
- Donna Hubley, Vice President, Field Sales
Presenters:
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- Karla Reyes, Senior Sales Manager
- Irina Batchelor, Sales Director
- Damein Futch, Product Manager
- Tommy Kotz, Product Manager
Related Articles
Creating an Accessible Meeting with Diversity, Equity and Inclusion in Mind
Access On-Demand Sessions: To Register or log in click here
Date Recorded: August 25th
Hybrid drives expanded reach of content and collaboration, diversity and inclusion of attendees, lowering the environmental impact of events and improved accessibility for those with disabilities.
Host:
- Donna Hubley, Vice President, Field Sales
Presenters:
- Samantha Evans, Certification Manager, International Association of Accessibility Professionals (IAAP)
- Kevin McFarlane, Director of Product Development, Concise
- MaryBeth Costello, Vice President Talent, Global Learning & Corporate HR
- Gloria Gonzalez, Sales and Marketing Manager, CSI
Related Articles
How Choreography Creates Transformative Events
Access On-Demand Sessions: To Register or log in click here
Date Recorded: July 28th
Planning events can be daunting. With so many details to manage and stakeholders to please, how do you bring clarity and focus into the process? Learn how to strategically plan and deliver Choreographed Event Experiences — and drive positive outcomes for participants, presenters and planners with this approach.
Host:
- Jo Merriman, Client Services Director, Concise Europe
Presenter:
- Doug Kunnath, Client Experience Director, Concise US
Related Article
Why Your Upcoming Event Needs a Plan B (or even Plan C)
Access On-Demand Sessions: To Register or log in click here
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Back-up plan
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Participant journey
Date Recorded: June 30th
Have you ever lost power, internet, meeting space, presenter content, etc. during your meeting? You’re not the only one who’s had mishaps. Learn about challenges your peers have experienced in planning and executing events and how they were addressed successfully.
Host:
- Donna Hubley, Vice President, Field Sales
Presenters:
- Alex Wedesky, Field Operations Manager, Internet Services
- Derek L. Coleman, Vice President, Power Distribution Services, Design and Integration
- Brandon Goodman, Senior Director, Project Management, Encore
Related Articles
Plan Your Meetings with a Purpose
Planner Tips: Event Strategy and Design for Hybrid Meetings
Hybrid Help – Ask the Experts
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Digital solutions & platforms
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Future of events
Date Recorded: April 28th
It’s the ultimate AMA session! Ask the experts and get a recap of the most commonly-asked questions from the entire How-to-Hybrid series. This is a great session if you’re having trouble identifying how the drivers work in concert with one another. Don’t miss your opportunity to talk to our panel of experts, each a specialist in their respective subject area:
- Environment
- Experience
- Engagement
- Connectivity
- Content
- Production
PRESENTERS:
- Matthew Johnsen, Vice President, Product Management
- Robert Parrish, Vice President, Field Sales
Related Articles
The Art of Planning – Building an Effective Event Strategy
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Transformative experience
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Event design
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Future of events
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Complex event planning
Date Recorded: February 17th
Using proven methods and a creative mindset, Tara Higgins, walks you through event strategy and design – specific to hybrid events. As the first course in our How-to-Hybrid series, Tara shares ways to develop a deeper understanding of your audience and then transform those insights into a creative, enriching in-person and online experience. Learn how to set event benchmarks that yield success, and learn how to develop hybrid engagement strategies to meet them.
PRESENTERS:
- Tara Higgins, Senior Vice President, Commercial and President, Hargrove
- Jim Huss, Director, Event & Experiences at Intel Corporation
Related Articles
How to Hybrid 101
Access On-Demand Sessions: To Register or log in click here
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Hybrid essentials
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Driving positive outcomes
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Participant insights and engagement
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Maximizing ROI
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Participant Journey
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Event formats
Date Recorded: March 3rd
Class is in session! John Rissi, and Debra Mategrano, dissect the anatomy of a successful hybrid event. By breaking down its components, John shows you how to take any event and adapt it into a worthwhile hybrid experience. Learn how these 6 Key Drivers – environment, experience, engagement, connectivity, content, and production – support every participant’s objectives. Learn how the key drivers are able to scale for a variety of meeting and event types and find out how they all work together to create an unforgettable hybrid experience.
PRESENTERS:
- John Rissi, Senior Vice President, Customer and Industry Relations
- Debra Mategrano, Regional Sales Director, Field Sales
Related Articles
A Meeting Environment to Suit Every Hybrid Experience
Access On-Demand Sessions: To Register or log in click here
Date Recorded: March 17th
Brian Johnston, guides you through the moment it’s time to select a meeting environment for your hybrid event. Learn how your event environment influences the delivery of your content and supports both the in-person and remote participant experience. Pick up tips for optimizing your hybrid event space and create an environment built for learning, multiple presentations, and keeping the focus of your in-person and remote attendees.
PRESENTERS:
- Brian Johnston, National Director, Creative Innovation
- Zoila M. Rivera, CMP, Regional Sales Director
- Joe Pasterkiewicz, Regional Vice President, Venues
Related Articles
3 Tips for a Versatile Hybrid Event Environment
Design a Hybrid Event for Every Participant
ProEDge Special Edition - Women in Business: Cause, Effect & the Future
Access On-Demand Sessions: To Register or log in click here
Date Recorded: March 29th
In honor of Women’s History Month, we take a deeper dive into a case study with Women’s Business Enterprise National Council (WBENC), a leading non-profit organization dedicated to helping women-owned businesses thrive. Join us for this compelling session with WBENC’s Sr. Vice President of Marketing, Pat Birmingham joined by our very own Tara Higgins, Senior Vice President, Commercial, Encore & President, Hargrove. Learn how the pandemic has affected women owned businesses. As part of the discussion they will focus of the future of events, and how WBENC reimagined a format to continue to support the growth and revitalization of women owned business and how as a community we continue to support women in the events industry.
Key Takeaways:
- Learn how WBENC have changed their approach to events in order to get critical content to their community
- How female entrepreneurs and careers in general have been impacted through COVID
- How WBENC are thinking about event planning for their events in the future
PRESENTERS:
- Tara Higgins, Senior Vice President, Commercial, Encore & President, Hargrove
- Pat Birmingham, Senior Vice President, Marketing & Technology, Women’s Business Enterprise National Council (WBENC)
Related Article
Elevate Your Next Virtual Event: Top 10 Tips
Virtual events are convenient but may preset attendees with many distractions at the same time: While it may be easier to attend a virtual event, it’s also easier to leave one. Distraction is only one click away. Online audiences are value conscious, and they expect more—more interaction, more entertainment and more conversation.
Now more than ever, it’s vital that organizers invest in their virtual events, up the production values and boost the experience for their attendees. We’ve put together our top ten tips to help you elevate your next virtual event and keep your audience glued to the screen.
Get all of the Virtual Event Top 10 Tips by clicking the button below:
Hybrid Event – Leadership Conference
Objectives
Consulate Health Care needed to pivot their annual 3-day in-person Leadership Conference to a hybrid format. Using a Presentation Stage™, the leadership team set out to share their vision for emerging beyond the pandemic with a positive outlook. They were looking for a meeting solution that could: Host their awards ceremony bringing award winners onsite. Engage their team members located across the US to join and earn CEU’s. Integrate 3 – 5 sponsors into their event.
Line of Business: Senior Healthcare Services
We Delivered: Presentation Stage, Chime Live Platform, Live and Pre-recorded Presentations, Networking Session, Awards Presentations.
Solutions
Develop and execute a virtual leadership conference that had all the elements of their traditional live event. Implement a hybrid event solution using the Chime Live event platform to connect and engage with teammates, sponsors and keynote speakers. Integrate their “Superhero” theme at the Presentation Stage™ and throughout Chime Live. Host 11 networking breakout sessions for team members, to engage with Executive leaders. Activate sponsors by having them virtually introduce the keynote speakers, display banner ads within the platform and enable team members to post their pictures with their sponsor swag in the interactive tab.
Results
Successfully shared strategic objectives, recognized exceptional performance, connected, and inspired all participants. Almost doubled participants from 250 in-person in prior years to over 400 joining virtually. Consulate Healthcare will be hosting their July event at the Encore Presentation Stage in Orlando, FL.
What our clients have to say:
Attendee Comments: “What an energizing first day”, “Leaving this conference… SPIRITED!”, “Absolutely enjoying this presentation.”
Would You Like To Learn More? Contact us.
Hybrid Event
Custom Broadcast Studio at TIBCO headquarters, Presentation Stage, Virtual Event Design, Creative and Technical Execution
Objectives
TIBCO’s first-ever, all-digital TIBCO NOW brought together 6,000 TIBCO leaders, customers and partners from over 99 countries to share exclusive insight and solutions around sustainable innovation.
Line of Business: Software
We Delivered: Custom Broadcast Studio at TIBCO headquarters, Presentation Stage, Virtual Event Design, Creative and Technical Execution
Solutions
With a decade of production partnership in the books, TIBCO challenged our team to develop and deliver a dynamic and informative engagement that exceeded previous event experiences.
Traditionally an in-person event gone Hybrid to reach a broader audience, the focus was to step outside of the confines of a standard event space to create an experience like no other.
Results
With the event goals in focus, we worked closely with our client to treat their global attendee roster to an orchestrated feast of the senses.
In partnership with local government officials and health + safety guidelines, we recommended a custom broadcast studio featuring a dynamic presentation stage design to showcase a mix of pre-recorded and live presentations.
Mix in a line-up of impactful speakers including World Cup Champion Megan Rapinoe, F1 Champion Lewis Hamilton, Activist Padma Lakshmi, engaging creative content and 120 breakout sessions all featuring an interactive agenda, chat, video playback, file download functionality and helpdesk support and you’ve got an experience that TIBCO NOW attendees won’t soon forget.
Host a professional looking online event from one of our presentation stages™.
The only constant in our industry is that creating impactful events, regardless of virtual or in-person attendance, remains a top priority. As our industry navigates the transition between virtual, hybrid, and live events, solutions that support that objective must be adaptable to the current environment.
Encore launched Presentation Stages™ to bridge local and remote presenters and attendees together in a presentation environment with which they are familiar. With a Presentation Stage, our team provides a clean, safe location for you to record or broadcast a message for your hybrid or virtual event. Powered by MeetSAFE™, our healthy and safety protocols, we ensure the safety of both your team and ours onsite.
Meetings & Conferences
Meeting, Video Conferencing, Live Stream
Objectives
Facebook wanted to celebrate their 10-year anniversary in a big way. With 1400 attendees expected at their Global Sales and Marketing Meeting, Facebook asked us to transform the Marriott Marquis into an extension of their main campus – the ultimate Facebook experience.
In addition to design strategy, Facebook sought to video conference and broadcast a live stream of the event in high definition.
Line of business: Tech Giant We Delivered: Full Production Services
Solutions
Facebook’s 2014 Global Sales & Marketing Meeting came with unprecedented and heightened expectations. The tech giant was celebrating its 10th anniversary and on track to close more than $200 billion by the end of 2014.
Held at the Marriot Marquis San Francisco, approximately 1,400 people were slated to attend the April global meeting. Encore’s task was to elevate the meeting from a conference into an unforgettable experience, spanning from the general session ballroom into the common areas. The objective was to give attendees the feeling that they were physically at the Facebook campus.
Throughout the entire planning and production process, Encore used an agency approach for the customer. Our production and digital services teams developed impactful designs, content, and delivered custom solutions to emulate the Facebook campus.
Multi-surface Projection Mapping
One of the key features at the event was the 165-foot wide multi-panel stage set and its composite of materials to restage the Facebook campus inside the large ballroom. Scenic strategy included elements like the red steel girders which gave nod to the same architectural features found at their Menlo Park, CA office. The stage panels were projection-mapped to display interiors you’d find onsite and other notable details at Facebook’s offices. The panels also played host to other pieces of creative content which we changed at different times to complement presentations and speakers.
Experiential Elements
The Facebook campus boasts colorful, crafty, curated artwork. Our production services team was able to mimic this look with content creation, scenic and environmental design, and themed action stations throughout the ballroom foyer, including selfie stations, a giant doodle board, and butcher block tablecloths and crayons during meals.
Appealing to multiple senses, we also booked a DJ for live walk-in entertainment. Our digital services team was able to video conference and live stream the event in high definition, bringing the event beyond the walls of the hotel.
Results
Facebook’s global Sales and Marketing teams appreciated the level of detail which emulated their main offices. They shared that it was an especially memorable experience for international attendees, both onsite and those tuning in remotely.
Would You Like To Learn More? Contact us.
When The World’s Ready To Meet
We’re Ready
The meeting and events industry is facing an unprecedented situation. Despite the current environment, our industry shows resilience. We align our purpose to show that we are stronger together.
PSAV and our family of companies, along with MMB, EIC, MPI, and PCMA have launched an advocacy campaign for our industry.
Help spread the word with #MeetingsWork on Facebook, LinkedIn and Twitter!
Because when the world’s ready to meet, we’re ready to create impactful experiences with you.
To read more about the full, global impact meetings and events have on the economy, click here to access the Events Industry Council Research Study.
Proudly Supported by our Family of Companies:
We’re Ready to Create Connections
Even with the convenience of virtual substitutes, in-person events are still the preferred way to meet for an optimal, engaging experience. They deliver top line growth, bottom line results and, most of all, human connections. We learn, change and innovate when we are together — and that value is something that cannot be replicated.
We’re Ready to Ignite The Economy
Meetings and events are a global economic powerhouse. In a study commissioned by the Events Industry Council, findings showed that the business events sector directly generated more output than many large global sectors – including consumer electronics and computers and office equipment.
As the world prepares to return to business as usual, our industry prepares to restore its place as a critical business driver to a healthy and thriving global economy.
We’re Ready to Get Communities Back to Work
Day after day, it’s the people that keep meetings and events running. The people that make up our cities, our communities and our neighborhoods.
From direct impact employees such as banquet, staging, and other hotel and venue staff to the behind-the-scenes team members like accounting, food supply, and technology support, meetings and events are responsible for supporting more than 26 million jobs.
We’re Ready to Drive Business Recovery
Our industry is at the helm of driving business around the world. From local mom-and-pop shops to global economic staples, we work with businesses of all sizes to successfully execute events and advance booming economies.
We’re Ready To Start Working
Meetings and events put people to work. The income earned for these hardworking individuals allows them to provide for their families, send kids to college and save for retirement.
When events happen, everybody goes back to work — putting money back into our economy.
When the World’s ready to Meet
We’re Ready
The meeting and events industry is facing an unprecedented situation. Despite the current environment, our industry shows resilience. We align our purpose to show that we are stronger together.
PSAV and our family of companies, along with MMB, EIC, MPI, and PCMA have launched an advocacy campaign for our industry.
Help spread the word with #MeetingsWork on Facebook, LinkedIn and Twitter!
Because when the world’s ready to meet, we’re ready to create impactful experiences with you.
To read more about the full, global impact meetings and events have on the economy, click here to access the Events Industry Council Research Study.
Proudly Supported by our Family of Companies:
We’re Ready to Create Connections
Even with the convenience of virtual substitutes, in-person events are still the preferred way to meet for an optimal, engaging experience. They deliver top line growth, bottom line results and, most of all, human connections. We learn, change and innovate when we are together — and that value is something that cannot be replicated.
We’re Ready to Ignite the Economy
Meetings and events are a global economic powerhouse. In a study commissioned by the Events Industry Council, findings showed that the business events sector directly generated more output than many large global sectors – including consumer electronics and computers and office equipment.
As the world prepares to return to business as usual, our industry prepares to restore its place as a critical business driver to a healthy and thriving global economy.
We’re Ready to Get Communities Back to Work
Day after day, it’s the people that keep meetings and events running. The people that make up our cities, our communities and our neighborhoods.
From direct impact employees such as banquet, staging, and other hotel and venue staff to the behind-the-scenes team members like accounting, food supply, and technology support, meetings and events are responsible for supporting more than 26 million jobs.
We’re Ready to Drive Business Recovery
Our industry is at the helm of driving business around the world. From local mom-and-pop shops to global economic staples, we work with businesses of all sizes to successfully execute events and advance booming economies.
We’re Ready to Start Working
Meetings and events put people to work. The income earned for these hardworking individuals allows them to provide for their families, send kids to college and save for retirement.
When events happen, everybody goes back to work – putting money back into our economy.
Purposeful Meetings: How to plan with deeper meaning, innovation and insight in mind
In partnership with the Worldwide Exhibition for Incentive Travel, Meetings and Events (IMEX) and several industry experts, Encore (PSAV) sponsored the development of an industry whitepaper: “Purposeful Meetings: How to plan with deeper meaning, innovation and insight in mind”.
The research centers on five key elements of a meeting experience that impact human behavior and how to leverage them:
- Behavioral Science
- Health & Well-Being
- Event Design
- Social Responsibility
- Technology